I think one of the interesting things concerning consumer consumption, that we didn't talk that much about the other day in class, is how it differs in our country from subculture to subculture. Our society is not only stratified by economic means, but the development of leisure time and conspicuous consumption has created an entirely new class structure within different interest groups. Whatever you're into doing with your free time, there's the haves, have nots, and somewhere in between. You can find it in everything from mountaineering to adventure racing. I used to do a lot of both of those activities, and it was crazy how much your experience could differ depending on the amount of money you had to spend.
Take mountaineering for example. You can spend an easy thousand dollars just to get started with your basic gear and kit set up. If you want to start doing actual expeditions, where you spend multiple nights out camping, etc., you really start piling the money on. Most people I know that are into this type of activity, accumulated their equipment over time, as their experience and ability levels grew. What always pissed me off is that on the flip side of this you have people with way too much disposable income who saw something on TV, or got invited to go climbing one weekend, and they go out and spend thousands of dollars on equipment that they may use once or twice. Now obviously they may take to a sport or activity, but in my experience most people like this jump from one thing to the next, mainly so they can say they've done everything under sun. Nothing aggravates a bunch of people, who scrape everything little bit of money together to pursue their passion, more than some idiot who shows up decked out in the latest and most expensive gear, but yet knows absolutely nothing. That's also how people typically end up getting hurt or dying. I've seen some incredibly stupid things occur, because somebody thought their expensive equipment would make up for a lack of experience and ability. Unfortunately that's not how it works.
In our culture of instant gratification people don't want to wait on a slow Internet connection, much less years of practice and determination to become good at something. I find this a sad state of affairs, because no matter how much money you have to throw around, most things that are worth doing take a long time to become even somewhat good at them. I hope this type of behavior is not enculturating us to become a nation of quitters, or people that always look for the easy way out. I also hope our increasingly short attention spans won't prevent the next generation of Americans from making progress in solving the problems that we've already created. If we lose our respect and support for those who take the difficult path with the best of intentions, we're going to be in serious trouble.
Friday, July 2, 2010
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Good point about the impatience of Americans. I worry about this too. Up until now, this attitude has given incentive for companies to improve services and products. Fiber optic Internet from ISPs, overnight delivery from FedEx, and the drive-thru window are just a few examples. But with it comes more stress. Think about the way we go to college as opposed to just a few years ago. If a professor changes an assignment, we're expected to check our email and are held responsible for those changes. I think the key is to enjoy the conveniences that have come from this mentality, but be sure to take the time to read a book or go fishing and appreciate something that requires a little patience.
ReplyDeleteEd - I agree with you that money does not only dictate much of what we can and cannot do but it also . Its undeniable that our country still is dominated by those with money, and like Marx said whomever controls the means of production (capital), controls the masses. This is not necessarily directly translatable to our lives but it obvious that "money talks", and in turn increases accessibility to those who control it. But like you said, sometimes nothing can replace experience, and if there are people that are willing to risk their lives just for a thrill, then I say who's to stop 'em!
ReplyDeleteI understand your frustration. One of my favorite leisure activities, golf, contains many of the same problems. People with money are able to buy the most expensive clubs, balls, join country clubs, and take extended golf vacations; while I have to use the same clubs for extended periods of time and can only play a few times a month. I have been playing for several years yet it is hard to reach my potential when money controls how much I can and cannot play. People with the money are able to go out and reach their potential, luckily there is not any risk involved like mountaineering. This combined with the fact that golf itself is an incredibly frustrating game, is why more people quit golf everyday than learn it. In a way, golf is just a microscopic view of how a growing number of Americans tend to stay away from things that are difficult. This recession could be the perfect remedy to many of these problems. Americans will learn from these harsh times and learn to save money and prioritize rather than spend recklessly.
ReplyDeleteGood point. Even within leisure, consumption identifies and indicates status (or at least attempts to assert status.) By purchasing expensive equipment, people often try to show their financial power and thus make a claim to status. Unfortunately for them, as you point out, they might make a claim for financial status while at the same demonstrating their lack of ability or knowledge. But, to some extent, just the fact that everyone on the mountain recognizes the high cost (and thus greater value) of their equipment validates their attempt.
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